adidas and Toronto’s Ruru Baked Drop New Ice Cream Flavour

Here’s a scoop: adidas has linked up with Toronto small-batch ice cream shop Ruru Baked to create a limited-edition “CONFIRMED” flavour.

The drop is in celebration of the recent launch of adidas’ CONFIRMED app in Canada, which offers sneakerheads a chance to shop a curated selection of first-run kicks and exclusive collabs, all while avoiding those pesky bots. The app also sees the Three Stripes work with local creators to show authentic stories from the sneaker community.

Xylk to pedal a Ruru Baked ice cream cart around town, surprising local influencers and creatives—including Sean Go, Anna Bediones, and yours truly—with pints and fire kicks, like the Jeremy Scott Forum 84 Low “Money.”

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You can pre-order your CONFIRMED pint on Ruru’s website for in-store pickup (659 Lansdowne Ave) between October 27 – 31, from 10:30 a.m. – 1 p.m. Walk-in customers can order-in store if the flavour doesn’t sell out online (which, given how fast Ruru drops get snatched up, seems unlikely). 

Each pint costs $10, with $2 going to Second Harvest, Canada’s largest food rescue charity.