Wednesday, May 1, 2024
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Media and Podcast Sponsorships

For No Good Reason is a highly-rated podcast often featured on Apple Podcasts and Spotify. It is frequently a top-10 podcast across all genres and has surpassed 4 million downloads since its first episode was published.

The audience, roughly 65% male and 35% female, are either students or hold a degree from a 4-year university, ages 25-40, tech-savvy, astute to popular culture, and action-oriented. Think Fast Company, Cosmopolitan, Complex, and Esquire readers. Based on extensive polling, nearly 40% earn more than $60,000 per year.

Per-episode sponsorship is currently $4768, and we ask for a minimum of 2 episodes to start, and numbers consistently over-perform. Inventory is typically sold out 3-6 months in advance, so we do not offer discounts. More than 80% of our sponsors renew, and many book 6-12 months in advance to secure pricing (since pricing increases as popularity and total downloads increase).

Thank you for your interest, and, please, serious inquiries only. This means you should be open to doing a test spend of $10K+ before filling out the below form. The rate is $4678 per episode and that pricing is expected to go up over time.

We check the sponsor form frequently, so please be patient and understand that only ~10% of sponsor inquiries are a match. If we are a match and we have inventory, we’ll certainly reach out.

Thanks!

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