BMW’s Hybrid-Electric Concept Car Reveal Was the Toast of Art Basel

Art Basel triumphantly returned to Miami Beach on Monday, Nov. 29, kicking off this year’s festivities alongside its official partners at BMW. Resuming in-person participation for the first time since the start of the coronavirus pandemic, the renowned Herzog & de Meuron parking deck on Lincoln Road set the stage for the world premiere of BMW’s all-new high-powered, hybrid-electric Concept XM.

As an extension of its 50-year commitment to celebrating the arts in meaningful ways, the German luxury car giant leveraged its long-established cultural engagement for a star-studded evening in South Beach to unveil the Concept XM. The event featured art by Brooklyn-based sculptor and installation artist Kennedy Yanko and an exclusive performance by Grammy Award-winning artist Nas, who performed several of his classic records, including “Street Dreams,” “The World Is Yours,” and “Made You Look.”

“Art can just be art; the artist doesn’t have to be making a statement,” Nas shared with Yanko in an earlier conversation on the concept of creative expression. “Because the art will make a statement on its own, the art will be its own words. It will be its own message to whoever’s receiving it.”