Kid Cudi to Direct and Star in Netflix’s ‘Teddy’ Co-Produced by Jay-Z

Kid Cudi’s Teddy era will soon be upon us.

In an extended message shared with fans on Tuesday, the X actor announced he’ll be directing his first feature film this year. In addition, Cudi wrote the Netflix offering—titled Teddy—and will also star.

“If I could sum up what the movie is about in one sentence, id say this: It’s as if I took the song ‘Pursuit of Happiness’ and wrote a movie about it,” Cudi said. “I added a lot of my own personal struggles and experiences in it, so this film is very close to my heart. I know, that deep down, this movie will help people in the same ways my music has. Im continuing my mission.”

The comedy has a stacked team of producers behind it including Bron Studios and Cudi’s own Mad Solar, as well as the Harder They Fall trio of Jay-Z, Jeymes Samuel, and James Lassiter. According to Cudi, the story for Teddy first started coming together back in 2013 and ranges in tone from “trippy” to “sad.”

See more from Cudi below.

Cudi fans will recognize that the influential Man on the Moon artist was previously revealed to be working with Netflix on the animated series component of Entergalactic. In May of last year, it was announced that both the album and the series would be arriving in 2022, with Cudi later explaining that “next level shit” takes time.

This story is being updated.